SayGames Partners with Bagelcode to Launch Vampire Survival Hit “Blood Invasion”
Paphos, Cyprus — July 10th, 2025 — SayGames, a global leader in hybrid‑casual mobile games, today announced a new long‑term strategic partnership with Bagelcode, a rising South Korean games company with studios in multiple countries. This collaboration kicks off with the global launch of their first joint title — Blood Invasion, a vampire‑themed idle action survival game.
A Darkly Delightful Adventure
In Blood Invasion, players take control of a vampire defending their castle from invading humans, growing stronger by harvesting blood and unlocking powerful new abilities. This fang‑tastic RPG offers deep progression mechanics, stylish visuals, collectible pets and outfits, and a unique blend of dungeon exploration and gothic survival. From battling waves of enemies to growing one’s vampiric powers via the blood altar, the game promises thrilling gameplay wrapped in a darkly whimsical package.
A New Force in Idle Action
Blood Invasion sits at the crossroads of idle action and deep progression. The title underwent several months of soft launch, during which SayGames and Bagelcode collaborated closely to iterate on gameplay, systems, and monetization. Their shared commitment to quality and performance has paid off—within its global launch weekend, Blood Invasion was downloaded by over 250,000 players, with strong early engagement and retention.
Strategic Growth in South Korea
This launch marks another key milestone in SayGames’ ongoing expansion into the South Korean games market, where the company continues to invest in local studios with its world‑class publishing expertise.
“We are thrilled to welcome Bagelcode into our publishing family,” said Anton Volnykh, Chief Publishing Officer at SayGames. “Their talented team and strong product vision make them an ideal partner for our mission to scale great games globally. Blood Invasion is a fantastic addition to our growing idle action portfolio.”
Bagelcode Co‑CEOs Ilhwan Yoon and Junyoung Kim stated, “The global launch of Blood Invasion marks a significant expansion of Bagelcode’s game portfolio. SayGames’ global market strategy and marketing expertise have made a meaningful contribution to the game’s stability and competitiveness. We’re seeing positive outcomes from the synergy between our two companies, and we look forward to Blood Invasion achieving global success.”
SayGames’ South Korea Vision
This new alliance further reinforces SayGames’ commitment to South Korea as a key hub of hybrid‑casual innovation. By offering expertise in product design, monetization, marketing, and analytics, SayGames empowers local studios to bring ambitious games to a global audience.
For more information, please contact publishing@say.games
About SayGames
SayGames is a leading publisher of hybrid‑casual mobile games, with a portfolio of over 150 titles and more than 6 billion downloads globally. Known for genre‑defining hits like My Perfect Hotel, Dreamdale, and Tower War, SayGames supports studios with world‑class marketing, data analytics, and product expertise.
About Bagelcode
Bagelcode is a fast‑growing South Korean game developer with global reach and a passion for delivering fun, high‑quality experiences. With development hubs across several countries, Bagelcode is focused on building the next generation of innovative mobile games.